Getting back to our natural roots, Chicza rediscovers the ancient Mayan traditions and produces chewing gum using 100% chicle. Chicle is a natural gum extracted from tall Chicozapote tree. Chicza has nothing but natural, organic gum base, and therefore has all the virtuous features of this innocuous, hydro-soluble, non-sticky, biodegradable source.
Most mass-produced chewing gums use artificial, petrol-based polymers as substitutes for natural chicle. Conventional gum brands mask a long list of synthetic ingredients in the catch-all term "gum base", but their main ingredients include polyisobutylene (a petroleum based rubber used to make the inner tubes of tires) and polyvinyl acetate, more commonly known as “white glue”. Simple as it sounds, only natural ingredients and processes, the resulting product is a rare exception in the mostly artificial world of chewing gums.
Chicza biodegrades. It is totally natural. It comes from the Earth and easily returns home.
Serrano Quality products are intended for the wholesale market, the food service and the retail market.